Previous |  Contents | Next Download the eBook "That process has two distinct stages—before and after the shoot. The first sells the booking, the second is the up-sell…" High-end photographers have been selling albums profitably for as long as we’ve been in business, but for many today it seems a lost art. Why? Obviously the world has changed — "shoot-and-share" and "just the files" are seductive ideas, and so is selling online. And who needs the hassle of getting people into the studio, playing nice, offering them bubbles and selling To View More >>

Previous |  Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s the To View More >>

Previous |  Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

We’re thrilled to announce updates to our online galleries to suit both school AND wedding/portrait photography. Are you a full-time wedding and portrait photographer who shoots a few school or day care sessions? Or maybe you’re the opposite? You focus on school sessions but shoot weddings on the side? Either way, until now you couldn’t do both in one Workspace account — and that didn’t suit everyone!  Well, that’s changing. If you have a Pro account, just go to your Workspace Image Galleries, click on New Gallery, and you’ll have three choices To View More >>

We've been thinking a lot recently about how we can make the switch to Queensberry even easier. That's why we're offering client gallery migration and set-up services to help you get up and running fast in 2021. Until January 31st we'll move your galleries for you and help you set up in Workspace. We'll move your galleries from another platform for just US$1/gallery if you have a yearly subscription, or US$2/gallery if you're paying monthly. And if you can't face the hassle of making the move, never fear! Our optional set-up services will smooth the way and get you up and running fast — To View More >>

Yesterday we released a sneak peak of our new  Client Gallery store. Today it's our 2020 Black Friday Sale. For the next 48 hours you can save 50% on Workspace annual plans with the following codes: 50% off Pro annual plans using code BLACKFRIDAYPRO (usually 290 USD now 145USD) 50% off Basic annual plans using code BLACKFRIDAYBASIC (usually 100USD now 50USD) Workspace is free to order products wholesale from Queensberry and to design and proof albums, but you can unlock a whole lot more with  just one, affordable paid subscription. Beautiful client galleries with an integrated To View More >>

How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

Updated 18 October 2020 "Happy Holidays!" – They'll be on us faster than we think, and your clients will definitely want their books, boxes, albums, frames, canvases and prints in good time. "Go to the front of the line!" — that's what we recommend every year. Our orders go up 3-400% before Christmas, and, since most of what we do is handmade to order, we publish these guidelines in the interests of a low-stress lead-up to the holidays. Don't worry though — these are guidelines, not deadlines. We  generally get orders out that we receive  way  To View More >>

"Micro-Weddings/Elopements/Minimony(s)." Whatever you like to call them, it appears smaller weddings are here to stay — at least for the foreseeable future.  How things used to be Many wedding photography businesses have been built on the premise that a wedding shoot lasts all day, that there will be "getting-ready" shots needed of at least one half of the couple, that after the ceremony there'll be family photos and a celebration to cover, and that in many cases a second photographer will be needed to fully capture the day’s events. Many photographers have built a career based To View More >>

HEY WEDDING PHOTOGRAPHERS, THIS IS FOR YOU!   We’re excited to announce that we will be sponsoring the  International Wedding Photographer of the Year awards again in 2020. The IWPOTY awards are dedicated to celebrating beauty and art within the wedding photography industry, and there are insane prizes to be won. Last year’s overall winners were Canadians Cat & Jeff Chang of  The Apartment Photography. Maybe this year it could be you!  Entries are open until the 1st of September — but make sure you get your entries in quick! Click To View More >>